Fashion Face Mask Market - Global Market Share, Trends, Analysis and Forecasts by 2020 - 2030
Fashion face masks are being used across the celebrity community for protection against pollution. Asian countries had developed a practice of using face masks through the major part of year for protection against pollution and prevention against infectious diseases. The emergence of COVID-19 has fueled the demand for personal protection equipment including the fashion face masks. The supply of surgical face masks is strictly governed by government authorities to provide the healthcare workers and essential service provides with adequate quantities of face masks. Leading fashion apparel manufacturers around the world such as Louis Vuitton, Prada S.p.A., Christian Dior SE, and Chanel S.A. have engaged in the production of face masks for healthcare users and general users to protect against the infectious diseases. The fashion face masks offer dual advantage of protection against infection and set unique fashion statement, which is anticipated to be the key factor fueling the adoption of fashion face masks across the globe. However, adoption and availability of affordable alternatives such as designer bandannas and scarves expected to impact the growth of the global fashion face masks market in coming years.